We will provide consumers with a complete selection of all available airfares and travel itineraries. We have developed cutting edge technology to deliver these options to the consumer and promises to offer the lowest prices anywhere. Our business plan is ambitious. Instead of relying on traditional computer tillamook reservation systems, or We are building our own search technology. We plan to give users access to every airline fare, including those available only on the Internet. Travelers will be able to search for flights that leave from alternate airports, within 25 or more miles from their primary airport. hotel Or they could choose alternate dates and see whether leaving a day later or earlier could yield substantial savings.

Most airlines today choose to make web fares available only on their own websites, because these fares are so low it would be uneconomic to offer them through the higher cost channels. (It is, in fact, very common throughout the retailing tillamook world for stores or catalogs to also have a website, and for that website to offer a few prices that are below or the prices charged for the same goods in the store or the hotel catalog.) However whether an airline chooses to make its web fares available through CRS''s to travel agents and the websites that rely on CRS''s is strictly an individual airline decision, and will remain so once Orbitz is up and running. Several third party websites (such as intellitrip.com) tillamook and or today take web fares from various airline websites (which they can do, because nothing is more public than a website) and display them in one place for their customers. And of course travel agents can book web fares off an airline''s website for a customer if hotel and tillamook they wish (although whether they get a commission on that booking is up or to the individual airline).

It is absolutely clear that airlines do not have the ability to drive consumers to channels which the airlines, rather than consumers, prefer. hotel If one tillamook or more airlines attempted or to do so, the others would hotel increase their market share by appealing to those same consumers tillamook through the channel those consumers prefer. No airline can afford to turn its back on any subgroup of or consumers. No airline can afford to be anything hotel other than as competitive and as attractive as it can possibly be through each channel to the consumers that prefer that channel. This is a reality that grows ultimately out of the fact that the airline business is a very low margin business - any airline that lost even a small group of passengers would be at risk of swinging from profitable to money-losing in an instant. Airlines scrap for every last passenger because they have to.

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