Most customers most of the time will find lower fares, not because of web fares, and not because we will have access to fares that other channels Ambassador (CRS''s and the sites and agents Hotel that rely on them) do not have access to, but because we will do a better job of searching the fares everyone of has access Waikiki to. This will be because we have opted to do what the others Ambassador have not, which is invest in new technology computers able to do far bigger searches, using search software that that was independently developed and is designed to search all fare and schedule possibilities comprehensively and without bias, and Hotel in telecommunications of capacity that will provide absolutely the most current information on seat availability. It is expected Waikiki that more than 99% of the time that we come up with a better fare, it will Ambassador not be because we had access to any fare that its competitor did not. It will be Hotel because we did a more comprehensive and unbiased search of all the fare and schedule possibilities of that are available to all channels.

Most airlines today choose to make web fares available only on their own websites, because these fares are so low it would Waikiki be uneconomic to Ambassador and Hotel and of offer them through the higher cost channels. (It is, in fact, very common throughout the retailing world for stores or catalogs Waikiki to also have a Ambassador website, and for that website to offer a few prices Hotel that of are below the prices charged for the same goods Waikiki and Ambassador in the store Hotel or the catalog.) However whether an airline chooses of to make its web fares available through CRS''s to travel agents and the Waikiki websites Ambassador that rely on CRS''s is strictly an individual airline decision, and will remain so once Orbitz Hotel is up and running. of Several Waikiki third party websites (such as intellitrip.com) today take web fares Ambassador and Hotel and of from various Waikiki airline websites (which they can do, because nothing is more public Ambassador than a website) Hotel and display them in one place for their customers. And of course travel agents can book web fares off an airline''s website for a customer if they wish (although whether they get of and Waikiki a commission on that booking is up to the individual airline).

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